The way you do anything is the way you do everything.


ex;it is a consulting and design firm that designs the customer experience within complex physical spaces such as large hospitals, corporate campuses and public spaces. Our approach combines research and design to embrace every point the customer engages with the institution.

Our method implores a careful rethinking of all touchpoints along the customer's journey. This new method is powerful. We've coined a new word to describe it: Touchpointing.

Our work includes identity, information architecture, environmental graphic design, wayfinding and exhibit design.